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5 min readReliable exhibitions booth design advices right now? Research Your Target Audience Once you’ve chosen your target audience, you ‘ll need to do some research on them. This will help you design your booth in a way that speaks to them and makes them feel at home. Set the Tone of the Event Your booth should have a tone that matches the event you’ll be attending. This means you shouldn’t design your booth with a bright, cheery color scheme if the event is an art show or con. Plan the Layout of Your Booth This is a step that many entrepreneurs overlook. You should plan out how you will be displaying your products and their prices on your booth so people can easily find what they are looking for. You should also make sure that you are not blocking people’s personal space. If your booth is to be shared with other vendors, then you should keep personal space clear. Read more info at award-winning booth design.
Many trade show display companies offer installation and dismantle services. However, it’s important to inquire about the specific details of these services (e.g., what’s included, how much does it cost, what’s the turnaround time) before you sign up. Also, keep in mind that not all trade show displays are created equal. Some displays are more complex and/or require more assembly than others. So if you’re working with a relatively inexperienced team or if you’re short on time, it might be a good idea to choose a simpler display that can be set up quickly and easily. Be sure to ask your trade show display company about their installation and dismantle assistance before you order your booth. This will ensure that you have everything you need to have a successful trade show experience.
You only have a few seconds of someone’s attention before they move onto looking at something else. Your sign needs to reel them in, and, to do that, it must grab their attention and keep hold of it. Consider using a graphic image that has bold colors or is striking to the eye to get people to stop and look. Once they have their eyes on your sign, they may think your sign is interesting and decide to come over and check out your booth. Think about it from your perspective. If you were in their shoes, what would make you say “wow, that looks like a cool booth” or “I wonder what kind of stuff they have…” and walk over to them? You need to get attendees out of the aisle and to your booth. After that, you can tell them more about the story because you’ve already got their attention. FabLite Essential tension fabric displays are the ultimate portable Tension Graphic display. Configurations include straight, vertical/horizontal curve, or serpentine, with plenty of options to meet your trade show display needs.
When it comes to looking for a trade show booth rental company, there are a lot of unique qualities that should be considered that are separate from what you would want to look for when building a custom trade show booth. While a rental booth will not come with as much commitment as a custom trade show booth, you still want to do your due diligence to ensure you get a quality product.
With our partner I & D companies, Infinity Exhibits can provide quality and affordable Installation and Dismantle services throughout the US. Infinity Exhibits can assist you with all your logistic and shipping needs through our partner shipping companies. Looking for a unique custom trade show display? Our custom trade show displays set the standard in execution and value. Infinity Exhibits offers large-format printing on a variety of substrates as well as complete graphic design services.
How do I order from Infinity Exhibits? It’s simple! We recommend you call us to order your product as opposed to using our online shopping system. Most of the displays we carry have multiple options that can be unclear and confusing. We verify every aspect of your order over the phone to make sure that you are receiving the correct product. Our sales staff is not paid a commission so you will never have to worry about being “sold to” or pushed to buy more items. Our main focus is to make sure you purchase a display that is appropriate for your needs. We will even recommend lower cost items if we feel they will produce the same results for your company’s marketing campaign.
FABTECH is the place to find world-class suppliers and vendors. Held biennially, these shows get over 20,000 to 50,000 visitors for its show. With 300 companies already planning to participate this is the show to be. You will find an eager audience with high purchasing power. Not just that but you’ll also gain marketing insights on business tools that will help you increase your productivity and profits. Auto Show showcases the latest automotive trends within the industry. As one of the upcoming trade shows in 2021, exhibitors can present their collection of innovative designs. With more than 4 floors of displays, you can expect automotive companies from around the world to exhibit here. EAA AirVenture Oshkosh 2021 provides a platform for exhibitors in the world of aviation. Be one of the dozens of exhibitors marketing to a curated audience of aviation professionals. The show offers a wide range of exhibiting offers from indoor exhibit halls to outdoor exhibit shows.
As with in-person trade shows, a virtual trade show doesn’t end when reps “leave” the show. Leads have to get to sales and marketing, and in this “new world” a conference post-con is equally as important. Meet with your team. Get their feedback about what worked well, and what didn’t. Ask what they’ve heard from chatting with prospects or what they’ve seen in other booths. Any and all feedback will help you add to and refine your virtual trade show playbook. That’s certainly what we’ll be doing so check back here frequently to stay up to date. Read more details at https://www.infinityexhibits.com/.
Here are some trade show booth marketing ideas to make your exhibition successful, however, it is crucial to understand that once you are done with the trade show, your work has only just started. The strength lies in following up on the trade show. With your goals in mind, you should have a practical way to determine success. Be sure to conduct thorough research, and if possible, visit the trade show in advance before the exhibition. That will give you the information required to ensure that your show is a good fit for your business. Also, view the upcoming trade shows to assist you in deciding the best trade show to market your product or services.