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Excellent footfall counting services provider by LinkRetail

3 min read

Excellent bread waste management services today? One of the most beneficial and simple processes one can do to optimize their store is to use retail video analytics. This activity allows the cameras that were likely already up to be used for an extra advantage. Important information like shopper flow, heat mapping, and route mapping will supply actionable data that can in turn be used to strategically boost sales. Also, our advanced AI technology will automatically exclude staff from data collection to ensure that they do not throw things off. See more information on shopper flow.

It’s rather normal for a grocery store to waste 50-60 pieces of bread a day. If one store reduces wastage of only 15 bread a day, it’s more than 5.000 pieces of bread a year. This is a significant number and saves both CO2 and cost. We have now managed to reduce bread wastage in grocery stores by between 30% and 50%. Digital ordering and real-time production estimates give the correct numbers of bread in-store at any time. Further, it becomes even better when the stores and the employees change their daily routines.

The level of flexibility and responsiveness provided by The Link Sales Modul is unmatched. No longer is there a delay between store feedback and adjustment. Now, problems can be tackled as soon as they arise. An underperforming zone can be identified in a day and be designated for redesign or special attention. This will stop certain sectors from lagging behind, as they will quickly receive the attention needed.

Eye Tracking is a unique method for objectively measuring consumer attention and behavior in-store. This is done by using advanced high-tech glasses with a two-way camera, which is further used to show the shopper using the glasses in a “first-person perspective”. The Eye Tracker will register when the shopper’s pupil focuses on a specific object (i.e. a product or a poster) and will re-define this into data points which can then be aggregated for visualization and analysis of the data for several as many consumers as you wish to measure. By using Eye Tracking as a tool for consumer analysis, you will finally get objective answers to your questions, and remove “good intensions” and “subjective opinions” from the equation. Which products are most frequently noticed by the shoppers? How does the shopper navigate in the category/shelf? What share of the in-store communication gets actually seen by the shopper? Which products function as the “anchor” in the shelf and stands out from the rest? This, among several others, are questions you’ll get the answer to from an Eye Tracking study. Read additional info at https://linkretail.com/.

The stores are our laboratory –and our playground. This is where we find the best solutions -and even if our biggest business today is based on software, we are still very much based our in-store solutions, practical test environments and physical changes in store as a basis for development. The Retail Lab as a concept is a new way of looking at this, where suppliers are allowed to test out “any idea” at a retailers pilot store. We are happy to tell you much more about this. More details under.