Top event planning advices from Sequoia Slentz

Hot creative marketing advices from Sequoia Slentz? Even with his busy coast-to-coast touring schedule, Slentz said he still makes time to do local bookings. It is Cleanbox who introduced bands likes Henheart and Ryan Crosby to the Piper, and Alice Wallace and the Greatest Cover Band Ever to Ocean Avenue Brewery. “You never know when all of this will end,” he said. “I know I’ll always have a place at the Piper and in Laguna.” Slentz is married to his high-school sweetheart, Leslie Christen Slentz. The couple lives in Dana Point with their 3-year-old son, Micah. Cleanbox will host its fifth concert with the Fab Faux on Saturday at Orpheum Theatre in Los Angeles. The Beatles Tribute band was founded by the bassist for the Late Show with David Letterman, Will Lee, and also features Late Night with Conan O’Brien guitarist Jimmy Vivino and drummer Rich Pagano. The band will be accompanied by the Hogshead Horns and Creme Tangerine Strings of Saturday Night Live.



Sequoia Slentz profile in 944 Magazine : Although the world CleanBox inhabits is a far cry from the glossy photo spreads of beautiful people getting their rocks off that fill the mag’s pages, the recognition is still appreciated. Even though we despise the types of people who are into the magazine: the Armani and cologne wearing set, the bitchy, fake-titted chicks who won’t give us the time of day, we are ready and willing to accept all publicity. Plus, Sequoia and I got some free tequila at the photo shoot. Nothing beats a semi-solid excuse to drink hard liquor at noon.

About Sequoia Slentz: Owned and operated CleanBox Entertainment since 2001. Over the past 4 years we have produced major live events nationwide. My company created a television show which was licensed to Howard TV in 2009. We are interested in all ideas. Specialties: Designing, Manufacturing, Merchandise, Producing Live Shows, Creative Marketing on a budget, Event Planning.

Sequoia Slentz creative marketing tricks: Go into each show with a scripted game plan. Even a simple a simple agenda can be something that your crew follows, but a detailed run of show document that maps out the show flow is the best document to use. Your plan should also include set-up diagrams that shows signal flow; floor plans that shows the room layout and location of AV, cameras, lighting, catering; and, any other documents like webcast information, call sheets, production schedules and checklists for both the crew and clients to follow. The more you know, the better the you do… and the best way to know is to practice. Aside from presenters being able practice clicking through their slides and getting comfortable with the environment, you need to know their transitions, cues for videos, music, camera angles and blocking, along with how the show will open and close.

Sequoia Slentz on Covid-19 times and the entertainment industry : Beyond the effects of COVID-19, what are common reasons why musicians have to seek employment outside of the industry they love? When artists are starting, most don’t already have hit records or a trust fund. Without a fan base, the primary focus is making money, paying rent, groceries, and car insurance. They have to figure out a way to survive. At the same time, in some ways, it’s good to work outside of music because work begets work. Being grateful for the ability to play music is important. You have to be thankful and humble that you do get to practice your instrument, write music, and record. Most artists don’t realize that they can find jobs with transferable skills that will help their music career beyond making music: graphic design, fashion, education, website design, software, programming, marketing, social media, accounting, business development, and working at a studio. Learning about money management is a great way for an artist to support their career when they’re starting out.

Killers of Comedy & Sequoia Slentz : We travel around the country with the Killers, meeting super fans everywhere we go. When you hang out with Beetlejuice before a Killers show, you feel like you’re hanging with freak show royalty. Everyone recognizes him and everyone loves him. After the train wreck, Levy and Yucko made a beeline for the exit. Shuli and Beetle risked the angry mob to nab some free food.